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Wednesday, July 13, 2011

1p36 DSA is Excited to Announce Our New Logo!


1p36 Deletion Support & Awareness is proud to unveil a brand new logo! Starting with the 2011 conference and into the coming months, you’ll find a dynamic new look for our blog, Website, Facebook page and publications. The purpose of the new logo is to create a 1p36 “brand” that will serve to give our organization a modern and unified identity. One that, we hope, will become as synonymous with 1p36 Deletion Syndrome, as the pink ribbon is with breast cancer awareness and the puzzle piece is with autism.
The logo features the first chromosome from 1p36 Deletion Syndrome in the shape of two people. They stand side by side, hands raised together in solidarity, just like our 1p36 family stands together supporting each other. They are similar but not exactly alike just as individuals with 1p36 Deletion Syndrome share many characteristics but are still unique. The missing bands on each arm represent the missing genetic material that has brought us all together.  The colors are vibrant and eye catching and stand out on the web, print and other forms of media. After careful consideration, the board of 1p36 Deletion Support & Awareness feels that this new logo will form a fresh “brand identity” which will serve to make 1p36 Deletion Support & Awareness stand out in the realm of nonprofit organizations. 
Ken Shirtcliff
President, 1p36 Deletion Support & Awareness